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Do you have a COVID narrative?
Do you know how to adapt your corporate story to the COVID context? It seems that we are programmed to sell positive images and that, when faced with more complex situations, not all communication departments know how to give the appropriate explanations. We are not talking about crisis communication here. After months of uncertainty, there [...]
Be flexible without losing the north
The pandemic has changed many things, both in our personal routines and in the way we work. Further, the pandemic can also endanger a traditional activity in the last quarter of the year: preparing plans and budgets for 2021. And it is not because there are no plans (we are aware that organizations are investing […]

Do you listen to your organization?
“The word is half his that speaks, and half his that hears it.” said Michel de Montaigne. The pandemic has forced managers to be very present in the day-to-day of the company and to listen to what is happening. A time of uncertainty, plagued with not very encouraging news, in which teams work remotely, favours […]

Do you know what ‘moment’ you are in?
How to define the right communications strategy in the post-COVID world?